北京(jing)2018年6月11日電 /美通(tong)社/ -- 618還在(zai)火熱進行中，繼首日創下去年18天(tian)的(de)銷售記錄(lu)之(zhi)后，京(jing)東(dong)新通(tong)路又傳捷報(bao)。

6月8日(ri)是全球零食(shi)巨頭(tou)億滋在京東掌柜寶平臺的超級品(pin)牌日(ri)，乘(cheng)著618的東風，當日(ri)銷售(shou)(shou)異常(chang)火爆，億滋銷售(shou)(shou)額(e)較5月日(ri)均(jun)暴(bao)增4200%，一舉超過(guo)億滋單(dan)月銷售(shou)(shou)額(e)！  

6月(yue)8日當天，億滋(zi)通過一場(chang)精彩(cai)的(de)線(xian)上直播(bo)活(huo)動(dong)與(yu)店(dian)(dian)主(zhu)(zhu)展開了熱(re)烈的(de)互(hu)動(dong)，不僅有滿贈、抽(chou)獎、互(hu)動(dong)游戲、趣味問答(da)，還(huan)采訪了眾多小(xiao)(xiao)店(dian)(dian)店(dian)(dian)主(zhu)(zhu)，深(shen)入小(xiao)(xiao)店(dian)(dian)日常(chang)，從實(shi)際出發尋(xun)找店(dian)(dian)主(zhu)(zhu)的(de)痛點(dian)(dian)難點(dian)(dian)，提供品(pin)牌解決方案，還(huan)請來了品(pin)類專家為店(dian)(dian)主(zhu)(zhu)講述陳(chen)列小(xiao)(xiao)妙(miao)招，深(shen)受店(dian)(dian)主(zhu)(zhu)歡迎。

618期間(jian)，除了線(xian)上(shang)掌柜寶平(ping)臺(tai)，億滋(zi)在線(xian)下(xia)還攜手新通路參與“百(bai)店(dian)(dian)(dian)路演計劃”，主動觸達(da)終端消(xiao)(xiao)費者，并為(wei)優質門(men)店(dian)(dian)(dian)定向賦能，實(shi)現門(men)店(dian)(dian)(dian)持續而(er)精準(zhun)的(de)動銷(xiao)。同時(shi)，億滋(zi)還聯合(he)京東新通路，推(tui)出可(ke)在掌柜寶門(men)店(dian)(dian)(dian)線(xian)上(shang)店(dian)(dian)(dian)鋪使(shi)用(yong)的(de)消(xiao)(xiao)費者抵用(yong)券，徹(che)底(di)貫通線(xian)上(shang)線(xian)下(xia)消(xiao)(xiao)費場景(jing)。

億(yi)滋是(shi)京東新通(tong)路的(de)深度合(he)作伙伴之一，618前夕，億(yi)滋與新通(tong)路決定(ding)在(zai)精(jing)準營(ying)銷、產品(pin)升(sheng)級等方(fang)面進行合(he)作升(sheng)級。今年618正(zheng)是(shi)億(yi)滋與新通(tong)路在(zai)精(jing)準營(ying)銷合(he)作方(fang)面的(de)深度實踐。